A movie PR team at Amazon have defaced a British monument to increase box-office takings for their new Borat film. The National Trust claims they willfully “defaced” the iconic English monument. The Cerne Abbas Giant is a 55-meter-high (180 ft) scheduled monument, a chalk hill figure located near the village of Cerne Abbas in Dorset, England. Depicting a nude male figure with an erection, and another large club in its right hand, the giant’s outline is formed by shallow trenches cut into the hill side which are backfilled with light chalk rubble.
Managed by the National Trust, English folktales suggest the giant is a deeply-ancient Celtic fertility god with the power to make childless women pregnant. However, historians and archaeologists say the first written reference to the giant only dates to 1694 AD, and that the Giant must have been created in the seventeenth-century. Either way, the figure is an iconic monument of British heritage and this is why Amazon’s defacing of the monument has caused outrage within the National Trust.